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Testing Business Ideas: A...
David J Bland,
Alexander Osterwalder
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Carl McDaniel,
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No B.S. Marketing to the...
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The Illusion of Choice: 16 1...
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Sport Business Analytics:...
C Keith Harrison (Editor),
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Buyer Personas: How to Gain...
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Marketing Metrics
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Change or Die: The Three Keys...
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Marketing: A Very Short...
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Cashvertising Online: How to...
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Product Management for Dummies
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Pamela Schure
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Consumer Behavior
Wayne D Hoyer
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Questionnaire Design: How to...
Kate Bolton,
Ian Brace
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The Strategist's Handbook:...
Timothy Galpin
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Consumer Behaviour
Zubin Sethna
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Qualitative Research from...
Dr. Robert K Yin, PhD
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Advertising Account Planning:...
Carol J Pardun,
Beth E Barnes
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Steve Portigal
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The Future of Purpose-Driven...
David Aaker
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