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Jack Trout
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Alchemy: The Dark Art and...
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Testing Business Ideas: A...
David J Bland,
Alexander Osterwalder
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Market Research in Practice:...
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Cashvertising Online: How to...
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Data-Driven Marketing: The 15...
Mark Jeffery
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Qualitative Research from...
Dr. Robert K Yin, PhD
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Product Design and Development
Ulrich
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Dealers of Lightning: Xerox...
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Consumer Behavior
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Marketing Metrics
Neil Bendle,
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Strategic Market Research: A...
Anne E Beall
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Consumer Behavior
Wayne D Hoyer
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Interviewing Users: How to...
Steve Portigal
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Where to Play: 3 Steps for...
Marc Gruber,
Sharon Tal
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Advertising Account Planning:...
Carol J Pardun,
Beth E Barnes
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Product Management for Dummies
Brian Lawley,
Pamela Schure
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Primer of Public Relations...
Don W Stacks, PhD
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Sport Business Analytics:...
C Keith Harrison (Editor),
Scott Bukstein (Editor)
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Marketing Analytics: A...
Mike Grigsby
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Essentials of Marketing...
Barry Babin
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