An authoritative and research-based treatment of consumer behaviour, backed by up-to-date coverage of new media, technology and e-commerce. Greater coverage of marketing strategy and decision making has been added, and text revisions have enhanced accessibility.
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An authoritative and research-based treatment of consumer behaviour, backed by up-to-date coverage of new media, technology and e-commerce. Greater coverage of marketing strategy and decision making has been added, and text revisions have enhanced accessibility.
Read Less
Add this copy of Consumer Behavior to cart. $16.21, good condition, Sold by Reuseabook rated 4.0 out of 5 stars, ships from Gloucester, GLOS, UNITED KINGDOM, published 1997 by Houghton Mifflin (Academic).
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Seller's Description:
Dispatched, from the UK, within 48 hours of ordering. This book is in good condition but will show signs of previous ownership. Please expect some creasing to the spine and/or minor damage to the cover. Grubby book may have mild dirt or some staining, mostly on the edges of pages.
Add this copy of Consumer Behavior to cart. $27.68, fair condition, Sold by Anybook rated 4.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 1997 by Houghton Mifflin Company.
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Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has hardback covers. Clean from markings. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 1500grams, ISBN: 9780395665923.
Add this copy of Consumer Behavior to cart. $42.94, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 1997 by HOUGHTON MIFFLIN COMPANY.
