Grewal/Levy was designed for today's changing student population. It has a strong emphasis on experiential learning and focuses on the value that marketers create for the firm. This textbook also provides students with hands-on learning tools through Connect Marketing, and provides professors with updated tools every month through the monthly newsletter. With Connect Plus, students examine how firms analyze, create, deliver, communicate, and capture value by exploring both the fundamentals in marketing and new influencers, ...
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Grewal/Levy was designed for today's changing student population. It has a strong emphasis on experiential learning and focuses on the value that marketers create for the firm. This textbook also provides students with hands-on learning tools through Connect Marketing, and provides professors with updated tools every month through the monthly newsletter. With Connect Plus, students examine how firms analyze, create, deliver, communicate, and capture value by exploring both the fundamentals in marketing and new influencers, such as social media, all in a format that allows for instructor assessment of learning outcomes, and provides students with a tight integration of topics.
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Add this copy of Marketing to cart. $3.55, very good condition, Sold by ThriftBooks-Dallas rated 4.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2013 by Irwin/McGraw-Hill.
Add this copy of Marketing to cart. $3.55, good condition, Sold by ThriftBooks-Baltimore rated 4.0 out of 5 stars, ships from Halethorpe, MD, UNITED STATES, published 2013 by Irwin/McGraw-Hill.
Add this copy of Marketing to cart. $3.55, fair condition, Sold by ThriftBooks-Dallas rated 4.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2013 by Irwin/McGraw-Hill.
Add this copy of Marketing to cart. $4.93, good condition, Sold by Jenson Books Inc rated 4.0 out of 5 stars, ships from Logan, UT, UNITED STATES, published 2013 by McGraw Hill Higher Education.
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Seller's Description:
This item shows signs of wear from consistent use, but it remains in good condition and works perfectly. All pages and cover are intact, but may have aesthetic issues such as small tears, bends, scratches, and scuffs. Spine may also show signs of wear. Pages may include some notes and highlighting. May include "From the library of" labels. Satisfaction Guaranteed.
Add this copy of Marketing to cart. $5.00, good condition, Sold by HPB-Red rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2013 by McGraw-Hill Education.
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Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!
Add this copy of Marketing to cart. $5.78, good condition, Sold by citywbooks rated 5.0 out of 5 stars, ships from Salt Lake City, UT, UNITED STATES, published 2013 by McGraw-Hill Education.
Add this copy of Marketing to cart. $7.51, very good condition, Sold by Wonder Book - Member ABAA/ILAB rated 5.0 out of 5 stars, ships from Frederick, MD, UNITED STATES, published 2013 by McGraw Hill Higher Education.
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Very Good. Very Good condition. 4th edition. A copy that may have a few cosmetic defects. May also contain light spine creasing or a few markings such as an owner's name, short gifter's inscription or light stamp. Bundled media such as CDs, DVDs, floppy disks or access codes may not be included. NOT AVAILABLE FOR SHIPMENT OUTSIDE OF THE UNITED STATES.
Add this copy of Marketing to cart. $7.51, good condition, Sold by Wonder Book - Member ABAA/ILAB rated 5.0 out of 5 stars, ships from Frederick, MD, UNITED STATES, published 2013 by McGraw Hill Higher Education.
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Good. Good condition. 4th edition. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains. NOT AVAILABLE FOR SHIPMENT OUTSIDE OF THE UNITED STATES.
Add this copy of Marketing to cart. $9.30, very good condition, Sold by Heisenbooks rated 4.0 out of 5 stars, ships from Fairless Hills, PA, UNITED STATES, published 2013 by McGraw-Hill Education.
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Very Good. Size: 11x8x1; US Hard Cover Edition. Book is in great condition with only minimal wear on cover, corners, or spine. A truly fantastic copy! Save gas and on shipping consider another book from us so we can ship two at once.
Add this copy of Marketing to cart. $13.54, very good condition, Sold by FirstClassBooks rated 4.0 out of 5 stars, ships from Little Rock, AR, UNITED STATES, published 2013 by McGraw Hill Higher Education.
It was required for my Marketing class so I didn't have much of a choice. It has some valuable information, but there is often too much going on for every page. Occasionally hard to know where to focus. I did learn what I needed though, so its okay
bgirl128
Jul 10, 2008
The best for independent study!
This is the best combination of learning materials I've had in my college career. The lessons are comprehensive and thorough. Every activity builds and reinforces your knowledge. I aced my class!
