Grewal/Levy was designed for today's changing student population. It has a strong emphasis on experiential learning and focuses on the value that marketers create for the firm. This textbook also provides students with hands-on learning tools through Connect Marketing, and provides professors up to date tools every month through the monthly newsletter.It has a strong emphasis on experiential learning and focuses on the value that marketer's create for the firm. In addition the authors have incorporated the theme of ...
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Grewal/Levy was designed for today's changing student population. It has a strong emphasis on experiential learning and focuses on the value that marketers create for the firm. This textbook also provides students with hands-on learning tools through Connect Marketing, and provides professors up to date tools every month through the monthly newsletter.It has a strong emphasis on experiential learning and focuses on the value that marketer's create for the firm. In addition the authors have incorporated the theme of Entrepreneurship throughout the text, building on Babson's reputation as the top school for entrepreneurship in the country. As one of the shortest of the hardback books on the market Grewal also fits the changing needs of professors to present a more concise look at key marketing concepts.
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Add this copy of Loose-Leaf Marketing; 3rd Edition to cart. $39.99, new condition, Sold by A2ZBooks rated 4.0 out of 5 stars, ships from Burgin, KY, UNITED STATES, published 2011 by McGraw Hill.
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Seller's Description:
New. NEW! Still in shrink wrap! Multiple copies available this title. Quantity Available: 3. Shipped Weight: Under 1 kilo. Category: Education; ISBN: 0077451007. ISBN/EAN: 9780077451004. Pictures of this item not already displayed here available upon request. Inventory No: 1561042686.
Add this copy of Loose-Leaf Marketing to cart. $45.75, new condition, Sold by A2ZBooks rated 4.0 out of 5 stars, ships from Burgin, KY, UNITED STATES, published 2011 by McGraw Hill.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
New. NEW! Still in shrink wrap! Quantity Available: 1. Shipped Weight: Under 1 kilo. Category: Education; ISBN: 0077451007. ISBN/EAN: 9780077451004. Pictures of this item not already displayed here available upon request. Inventory No: 1561042552.
It was required for my Marketing class so I didn't have much of a choice. It has some valuable information, but there is often too much going on for every page. Occasionally hard to know where to focus. I did learn what I needed though, so its okay
bgirl128
Jul 10, 2008
The best for independent study!
This is the best combination of learning materials I've had in my college career. The lessons are comprehensive and thorough. Every activity builds and reinforces your knowledge. I aced my class!
