The first book to deal with the problems of communicating to a skeptical public, Positioning describes the revolutionary approach to creating a "position" in a prospective customer's mind that reflects a company's own strengths and weaknesses as well as those of its competitors. Fully updated and revised.
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The first book to deal with the problems of communicating to a skeptical public, Positioning describes the revolutionary approach to creating a "position" in a prospective customer's mind that reflects a company's own strengths and weaknesses as well as those of its competitors. Fully updated and revised.
Read Less
Add this copy of Positioning: the Battle for Your Mind, 20th Anniversary to cart. $2.47, very good condition, Sold by ThriftBooks-Atlanta rated 5.0 out of 5 stars, ships from Brownstown, MI, UNITED STATES, published 2001 by McGraw-Hill Companies.
Add this copy of Positioning: the Battle for Your Mind, 20th Anniversary to cart. $2.47, good condition, Sold by ThriftBooks-Atlanta rated 5.0 out of 5 stars, ships from Brownstown, MI, UNITED STATES, published 2001 by McGraw-Hill Companies.
Add this copy of Positioning: the Battle for Your Mind, 20th Anniversary to cart. $2.47, very good condition, Sold by ThriftBooks-Baltimore rated 4.0 out of 5 stars, ships from Halethorpe, MD, UNITED STATES, published 2001 by McGraw-Hill Companies.
Add this copy of Positioning: the Battle for Your Mind, 20th Anniversary to cart. $2.47, good condition, Sold by ThriftBooks-Reno rated 4.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 2001 by McGraw-Hill Companies.
Add this copy of Positioning: the Battle for Your Mind, 20th Anniversary to cart. $2.47, good condition, Sold by ThriftBooks-Dallas rated 4.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2001 by McGraw-Hill Companies.
Add this copy of Positioning: the Battle for Your Mind, 20th Anniversary to cart. $2.98, good condition, Sold by The Maryland Book Bank rated 5.0 out of 5 stars, ships from baltimore, MD, UNITED STATES, published 2001 by McGraw-Hill Companies.
Add this copy of Positioning: the Battle for Your Mind, 20th Anniversary to cart. $3.18, good condition, Sold by Seattle Goodwill rated 5.0 out of 5 stars, ships from Seattle, WA, UNITED STATES, published 2001 by McGraw-Hill Companies.
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Seller's Description:
May have some shelf-wear due to normal use. Your purchase funds free job training and education in the greater Seattle area. Thank you for supporting Goodwill's nonprofit mission!
Add this copy of Positioning: the Battle for Your Mind, 20th Anniversary to cart. $3.18, fair condition, Sold by Goodwill of Orange County rated 5.0 out of 5 stars, ships from Santa Ana, CA, UNITED STATES, published 2001 by McGraw-Hill Companies.
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Seller's Description:
Fair. Book has internal/external wear and/or highlighting and underlining. It may have creases on the cover and some folded pages. This is a USED book. Codes have been used. All items ship Monday-Friday within 2-3 business days. Thank you for supporting Goodwill of OC.
Add this copy of Positioning: the Battle for Your Mind, 20th Anniversary to cart. $3.29, very good condition, Sold by ThriftBooks-Baltimore rated 4.0 out of 5 stars, ships from Halethorpe, MD, UNITED STATES, published 2001 by McGraw-Hill Companies.
Add this copy of Positioning: the Battle for Your Mind, 20th Anniversary to cart. $4.88, good condition, Sold by GW Spokane Books rated 5.0 out of 5 stars, ships from Spokane, WA, UNITED STATES, published 2001 by McGraw-Hill Companies.
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Seller's Description:
Condition: GOOD-Used with some wear from use. May include stickers on cover, missing or wear to dustcover, inside cover, spine, slight curled corners, stains, and wear to the fore edge. All orders ship via UPS Mail Innovations-can take up to 14 business days from first scan to be delivered.
