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Global Business: Planning for Sales and Negotiations - Schuster, Camille, and Copeland, Michael
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This text will be useful for anyone involved in business or government transactions with someone from another country. Features: * Since national and international diplomacy isn't the same as cutting a business deal, this text is written from a business rather than diplomatic perspective. * Theory and examples are brought together, equipping students to prepare themselves to analyze new situations. * Students are taught how to prepare before the sale of negotiation, anticipate difficulties, and develop appropriate ...

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Global Business: Planning for Sales and Negotiations 1996, Dryden Press

ISBN-13: 9780030105197

Trade paperback