The new realities of the market place require a new set of tools and concepts. This guide provides a comprehensive way by offering a framework for embedding marketing into corporate strategy.
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The new realities of the market place require a new set of tools and concepts. This guide provides a comprehensive way by offering a framework for embedding marketing into corporate strategy.
Read Less
Add this copy of Marketing Moves: a New Approach to Profits, Growth, and to cart. $5.40, new condition, Sold by SharP.Books rated 5.0 out of 5 stars, ships from Rockford, IL, UNITED STATES, published 2001 by Harvard Business Review Press.
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