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Exactly What to Say: For Real...
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Contagious: Why Things Catch...
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Nudge: The Final Edition
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The Psychology of Selling:...
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Predictably Irrational,...
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Never Lose a Customer Again:...
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The Age of Surveillance...
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Misbehaving: The Making of...
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Gap Selling: Getting the...
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How to Win Friends and...
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How Brands Grow: What...
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Obviously Awesome: How to...
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Hooked: How to Build Habit...
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The Curse of Bigness:...
Tim Wu
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Scientific Advertising: 21...
Claude C Hopkins
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Superfans: The Easy Way to...
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Alchemy: The Dark Art and...
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Outcomes Over Output: Why...
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Nudge
Richard H Thaler
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The Seven Pillars of Customer...
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Purple Cow, New Edition:...
Seth Godin
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Competing Against Luck: The...
Clayton M Christensen,
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