Today's customer is a butterfly - sceptical and ready to flutter off to the competition at the drop of a hat. Businesses spend fortunes each year on loyalty schemes, yet many still fail to inspire true loyalty. This book redefines the meaning of customer loyalty and provides a master plan for success. Business managers will learn how to write their own contracts with customers, determine the promises each contract implies, and focus on delivering service. By running a business with integrity, they will develop new trust ...
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Today's customer is a butterfly - sceptical and ready to flutter off to the competition at the drop of a hat. Businesses spend fortunes each year on loyalty schemes, yet many still fail to inspire true loyalty. This book redefines the meaning of customer loyalty and provides a master plan for success. Business managers will learn how to write their own contracts with customers, determine the promises each contract implies, and focus on delivering service. By running a business with integrity, they will develop new trust with their customers and profit by doing so
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Add this copy of The Butterfly Customer: Capturing the Loyalty of Today to cart. $5.03, new condition, Sold by Dotcom liquidators / dc1 rated 5.0 out of 5 stars, ships from Fort Worth, TX, UNITED STATES, published 2000 by John Wiley & Sons.
Add this copy of The Butterfly Customer: Capturing the Loyalty of Today to cart. $18.75, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2000 by John Wiley & Sons Inc.
Add this copy of The Butterfly Customer: Capturing the Loyalty of Today to cart. $25.15, new condition, Sold by Revaluation Books rated 4.0 out of 5 stars, ships from Exeter, DEVON, UNITED KINGDOM, published 2000 by John Wiley & Sons Inc.
Add this copy of The Butterfly Customer: Capturing the Loyalty of Today to cart. $30.75, fair condition, Sold by Anybook rated 4.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 2000 by John Wiley & Sons.
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Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. Clean from markings. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 500grams, ISBN: 9780471645184.
