EXPLORING MARKETING RESEARCH deals with the design, collection, analysis, and reporting of marketing research data relevant to a firm's current and future needs. The text focuses on students as managers, not practitioners, of marketing research. Students learn about traditional types of marketing research, such as designing questionnaires, as well as the latest technological developments that facilitate marketing research including data collection devices, data analysis tools, and practical approaches to data analysis. In ...
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EXPLORING MARKETING RESEARCH deals with the design, collection, analysis, and reporting of marketing research data relevant to a firm's current and future needs. The text focuses on students as managers, not practitioners, of marketing research. Students learn about traditional types of marketing research, such as designing questionnaires, as well as the latest technological developments that facilitate marketing research including data collection devices, data analysis tools, and practical approaches to data analysis. In addition, this edition places more emphasis on ethical and international issues relating to marketing research.
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Add this copy of Exploring Marketing Research to cart. $30.32, good condition, Sold by One Planet Books rated 5.0 out of 5 stars, ships from Columbia, MO, UNITED STATES, published 2006 by Thomson South-Western.
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Good. Ships in a BOX from Central Missouri! May not include working access code. Will not include dust jacket. Has used sticker(s) and some writing and/or highlighting. UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes).
Add this copy of Exploring Marketing Research to cart. $30.35, good condition, Sold by ThriftBooks-Dallas rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2006 by Thomson South-Western.
Add this copy of Exploring Marketing Research to cart. $30.43, good condition, Sold by SurplusTextSeller rated 4.0 out of 5 stars, ships from Columbia, MO, UNITED STATES, published 2006 by Thomson South-Western.
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Good. Ships in a BOX from Central Missouri! May not include working access code. Will not include dust jacket. Has used sticker(s) and some writing or highlighting. UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes).
Add this copy of Exploring Marketing Research to cart. $33.89, fair condition, Sold by BooksRun rated 4.0 out of 5 stars, ships from Philadelphia, PA, UNITED STATES, published 2006 by South-Western College Pub.
Add this copy of Exploring Marketing Research to cart. $36.10, good condition, Sold by FirstClassBooks rated 4.0 out of 5 stars, ships from Little Rock, AR, UNITED STATES, published 2006 by Thomson South-Western.
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Good. Used books are NOT guaranteed to contain components and/or supplements such as: Access Codes or working CD's/DVD's! ! Expedited shipping 1-3 business days;
Add this copy of Exploring Marketing Research, 9th to cart. $44.00, good condition, Sold by A2ZBooks rated 4.0 out of 5 stars, ships from Burgin, KY, UNITED STATES, published 2007 by South-Western.
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Good Condition. Some shelf and corner wear with scuffing to corners. Text appears clean. Binding is tight and solid in very good condition. Good study copy. Looks Nice. Quantity Available: 1. Shipped Weight: Under 1 kilo. Category: Business, Finance & Marketing; Psychology & Psychiatry. ISBN: 0324320884. ISBN/EAN: 9780324320886. Pictures of this item not already displayed here available upon request. Inventory No: 1561005757.
Add this copy of Exploring Marketing Research, 9th to cart. $88.00, very good condition, Sold by A2ZBooks rated 4.0 out of 5 stars, ships from Burgin, KY, UNITED STATES, published 2007 by South-Western.
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Very Good Condition. The text has light marking and the cover has several very tiny corner scuffs. Nice condition. Quantity Available: 1. Category: Business, Finance & Marketing; ISBN: 0324320884. ISBN/EAN: 9780324320886. Pictures of this item not already displayed here available upon request. Inventory No: 1560794635.
Add this copy of Exploring Marketing Research, 9th to cart. $190.00, good condition, Sold by A2ZBooks rated 4.0 out of 5 stars, ships from Burgin, KY, UNITED STATES, published 2007 by South-Western.
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Good Condition. The text has highlighting, the cover has lower corner and spine edge scuffs with a small lower front hinge tear. Quantity Available: 1. Shipped Weight: Under 1 kilo. Category: Business, Finance & Marketing; Psychology & Psychiatry. ISBN: 0324320884. ISBN/EAN: 9780324320886. Pictures of this item not already displayed here available upon request. Inventory No: 1560795562.
