Cateora and Graham's International Marketing is far and away the best selling text in the field, with a pioneering approach to making the material accessible and relevant that has become the standard by which other books are judged. Providing a well-rounded perspective of international markets that encompasses history, geography, language, and religion as well as economics, Cateora helps students to see the cultural and environmental uniqueness of any nation or region. The 13th edition reflects all the important events and ...
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Cateora and Graham's International Marketing is far and away the best selling text in the field, with a pioneering approach to making the material accessible and relevant that has become the standard by which other books are judged. Providing a well-rounded perspective of international markets that encompasses history, geography, language, and religion as well as economics, Cateora helps students to see the cultural and environmental uniqueness of any nation or region. The 13th edition reflects all the important events and innovations to affect global business within recent years, while including several new and updated technological learning tools..
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Add this copy of International Marketing to cart. $5.03, good condition, Sold by TextbookRush rated 4.0 out of 5 stars, ships from Grandview Hts, OH, UNITED STATES, published 2006 by Irwin/McGraw-Hill.
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Seller's Description:
Good. Softcover, International Edition. International edition. Softcover. Same contents as US edition. Ships SAME or NEXT business day. We Ship to APO/FPO addr. Choose EXPEDITED shipping, receive in 3-6 business days (most US addresses) See our member profile for customer support contact info.
Add this copy of International Marketing to cart. $8.83, good condition, Sold by ThriftBooks-Atlanta rated 5.0 out of 5 stars, ships from Austell, GA, UNITED STATES, published 2006 by Irwin/McGraw-Hill.
Add this copy of International Marketing (McGraw Hill/Irwin Series in to cart. $9.54, good condition, Sold by Wonder Book - Member ABAA/ILAB rated 5.0 out of 5 stars, ships from Frederick, MD, UNITED STATES, published 2006 by Irwin/McGraw-Hill.
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Seller's Description:
Good. Good condition. 13th edition. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains. NOT AVAILABLE FOR SHIPMENT OUTSIDE OF THE UNITED STATES.
Add this copy of International Marketing to cart. $10.00, good condition, Sold by Top Notch Books rated 5.0 out of 5 stars, ships from Tolar, TX, UNITED STATES, published 2006 by Irwin Professional Publishing.
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Seller's Description:
Good. No Jacket. 4to-over 9¾"-12" tall. Cover is scuffed with minor edgewear. Some highlighting in text. This book may require extra charges for Priority or International shipping.
Add this copy of International Marketing to cart. $18.90, very good condition, Sold by MYBOOKSNME rated 3.0 out of 5 stars, ships from MIAMI GARDENS, FL, UNITED STATES, published 2006 by Irwin/McGraw-Hill.
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Seller's Description:
Very good in fine dust jacket. Sewn binding. Cloth over boards. 752 p. Contains: Illustrations. Audience: General/trade. (HALF0007)FOLLOWING SPECIAL DESCRIPTION CAREFULLY: This sale is for one Hard Cover Book. This book contains no marking, Highlight, Answers for most Questions, Notes, Names, Marker s Marks, and/or Under-lining. No severe water damaged. Back, Front Tips Cover and binding are (good); Jacket Cover (Good). no wrinkled, creased, or ripped pages. If you ve received the item and you are not at most 65% satisfied with this item, return the item.
Add this copy of International Marketing to cart. $32.75, good condition, Sold by DeesBooks rated 5.0 out of 5 stars, ships from McClelland, IA, UNITED STATES, published 2007 by Irwin/McGraw-Hill.
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Seller's Description:
Good. 2007. Good+ book. Cover shows some corner, edge & scuffing wear and two corners & the ends of the spine are bumped. I only found 1 page with pencil markings, of which I erased, but there are 702 pages and they are thin so I may have missed something. Pages are tight with some corner & edge wear. Owners name & name tag are inside the front cover. A good+ solid book.
Add this copy of International Marketing By Philip R. Cateora and John L to cart. $42.50, good condition, Sold by A2ZBooks rated 4.0 out of 5 stars, ships from Burgin, KY, UNITED STATES, published 2006 by McGraw-Hill/Irwin.
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Seller's Description:
Good condition. Pages appears to contain minor markings, Text appears to contain highlights, Wear to over all book from storage, Bump to book edges, scuffs to cover Multiple copies available this title. Quantity Available: 2. Shipped Weight: Under 1 kilo. Category: Export marketing; Export marketing, International business enterprises; ISBN: 0073080063. ISBN/EAN: 9780073080062. Pictures of this item not already displayed here available upon request. Inventory No: 1561026622.
Add this copy of International Marketing: Thirteenth Edition to cart. $44.00, good condition, Sold by A2ZBooks rated 4.0 out of 5 stars, ships from Burgin, KY, UNITED STATES, published 2007 by McGraw-Hill/Irwin.
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Seller's Description:
Very Good Condition. Text appears to have writing and highlighting. Has light shelf and corner wear. Binding is in very good condition. Has stickers on spine and back cover. Size: 29 cm. 702 pp. Multiple copies available this title. Quantity Available: 6. Shipped Weight: Under 1 kilo. Category: Education; Export marketing; ISBN: 0073080063. ISBN/EAN: 9780073080062. Dewey Code: 658.8/4 22. Pictures of this item not already displayed here available upon request. Inventory No: 1561002136.
The text is great for relating daily experiences with the business content. It includes every country possible for this global marketing experience. It reminds you to pay attention to details in cultures including little subtle differences that might make or break a business option. Lots of visuals.
