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Fundamentals of Selling: Customers for Life Through Service

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Fundamentals of Selling: Customers for Life Through Service - Futrell, Charles M
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This work develops contemporary themes such as relationship selling and technology. It includes end-of-chapter case material, career profiles, summaries of major selling issues, sales application questions, and further exploring the sales world exercises.

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Fundamentals of Selling: Customers for Life Through Service 2010, Irwin/McGraw-Hill, New York, NY

ISBN-13: 9780073529998

12th edition

Hardcover

Fundamentals of Selling: Customers for Life Through Service 2008, Irwin/McGraw-Hill, Boston, MA

ISBN-13: 9780073381121

11th edition

Hardcover

Fundamentals of Selling: Customers for Life Through Service 2007, Irwin/McGraw-Hill, Boston, MA

ISBN-13: 9780073404691

10th edition

Hardcover

Fundamentals of Selling: Customers for Life Through Service 2004, Irwin Professional Publishing, Boston, MA

ISBN-13: 9780072834611

8th edition

Trade paperback