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Product management Books

New Product Development in the Global Economy New Product Development in...

T Kono, L Lynn
Buy from $115.29

Transformed: Moving to the Product Operating Model Transformed: Moving to the...

Marty Cagan
Buy from $23.22

Early Warning Systems for R&d Early Warning Systems for R&d

R Balachandra
Buy from $26.08

Designing Winning Products Designing Winning Products

Arch G Woodside (Editor), Timo Liukko (Editor)
Buy from $143.38

Technology, Business and the Market: From R&D to Desirable Products Technology, Business and the...

John S. Sheldrake
Buy from $30.35
eBook from $23.63

Effective Product Design and Development: How to Cut Lead Time and Increase Customer Satisfaction Effective Product Design and...

Stephen R Rosenthal
Buy from $4.00

The Team Based Product Development Guidebook The Team Based Product...

Norman B Reilly
Buy from $3.55

Selecting the Right Products and Services Selecting the Right Products...

Allan Sutherlin, David Parmerlee
Buy from $12.17

Branding and Sustainable Competitive Advantage: Building Virtual Presence Branding and Sustainable...

Avinash Kapoor
Buy from $87.24
eBook from $185.00

Cases on Branding Strategies and Product Development: Successes and Pitfalls Cases on Branding Strategies...

Sarmistha Sarma (Editor), Sukhvinder Singh (Editor)
Buy from $196.27
eBook from $195.00

Brand Management Brand Management

L De Chernatony
Buy from $19.33

Over the Horizon: Planning Products Today for Success Tomorrow Over the Horizon: Planning...

Bill Hollins, Gillian Hollins
Buy from $14.33

Brand Storm: A Tale of Passion, Betrayal and Revenge Brand Storm: A Tale of...

Will Murray
Buy from $16.12

Trademarks and brand management : selected annotations Trademarks and brand...

Conrad R. Hill
Buy from $30.00

Sell more and spend less : a sourcebook of profit-building ideas for owners and managers of smaller businesses Sell more and spend less : a...

Thomas John Martin, Bruce Trabue
Buy from $15.15

Beyond Branding Beyond Branding

Joe Marconi
Buy from $9.26

New Product Programmes: Their Planning and Control New Product Programmes: Their...

D.B. Uman
Buy from $15.00

Market Planning for New Industrial Products Market Planning for New...

Jean Marie Choffray, Gary L Lilien (Photographer)
Buy from $89.87

Corporate Strategy and Product Innovation Corporate Strategy and...

Robert R Rothberg (Editor)
Buy from $11.92

Corporate Innovation: Marketing and Strategy Corporate Innovation:...

Gordon Foxall
Buy from $9.40

New Product Management New Product Management

Eberhard E Scheuing
Buy from $26.11

Successful Management of New Products, Successful Management of New...

John T Gerlach
Buy from $5.47

The Green Management Revolution: Lessons in Environmental Excellence The Green Management...

Waldemar Hopfenbeck
Buy from $16.38

Product management Product management

George S. Dominguez
Buy from $1.99

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