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Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant Blue Ocean Strategy, Expanded...

W. Chan Kim, Rene A. Mauborgne
Buy from $5.97
eBook from $32.00

The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market The Discipline of Market...

Michael Treacy, Fred Wiersema
Buy from $0.99

The Streetcorner Strategy for Winning Local Markets The Streetcorner Strategy for...

Robert E Hall, Carlton Books Ltd
Buy from $2.53

The Long Tail: Why the Future of Business Is Selling Less of More The Long Tail: Why the Future...

Chris Anderson
Buy from $0.99

The Context Marketing Revolution: How to Motivate Buyers in the Age of Infinite Media The Context Marketing...

Mathew Sweezey
Buy from $1.99
eBook from $31.99

An Audience of One: Drive Superior Results by Making the Radical Shift from Mass Marketing to One-To-One Marketing An Audience of One: Drive...

Jamie Turner, Chuck Moxley
Buy from $3.33
eBook from $28.00

The Nature of Marketing: Marketing to the Swarm as Well as the Herd The Nature of Marketing:...

C Brymer
Buy from $3.36
eBook from $16.50

Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant Blue Ocean Strategy: How to...

W Chan Kim, Renee a Mauborgne
Buy from $2.05

Mergers and Acquisitions Strategy for Consolidations: Roll Up, Roll Out and Innovate for Superior Growth and Returns Mergers and Acquisitions...

Norman W Hoffmann
Buy from $59.04
eBook from $71.25

One to One Future One to One Future

Don Peppers, Martha Rogers
Buy from $1.25

The Wide Lens: A New Strategy for Innovation The Wide Lens: A New Strategy...

Ron Adner
Buy from $1.97

Endless Prospects: 301 Tactics to Reach Hard-To-Reach People Endless Prospects: 301...

C Richard Weylman, CSP
Buy from $1.25

Segmentation & Positioning for Strategic Marketing Decisions Segmentation & Positioning...

James H Myers
Buy from $2.23

Style Investing Style Investing

Richard Bernstein
Buy from $1.36

Market Segmentation: Conceptual and Methodological Foundations Market Segmentation:...

Michel Wedel, Wagner A Kamakura
Buy from $5.03
eBook from $86.70

Speak American Too: Your Guide to Building Powerful Brands in the New Heartland Speak American Too: Your...

Paul Jankowski
Buy from $2.58

The White Paper Marketing Handbook: How to Generate More Leads and Sales with White Papers, Special Reports, Booklets, and CDs The White Paper Marketing...

Robert W Bly
Buy from $11.37

Status Signals: A Sociological Study of Market Competition Status Signals: A...

Joel M Podolny
Buy from $25.00
eBook from $39.95

Marketing and Sales Analytics: Proven Techniques and Powerful Applications from Industry Leaders Marketing and Sales Analytics...

Cesar Brea
Buy from $30.00
eBook from $42.49

Positioning for Architecture and Design Firms Positioning for Architecture...

Jack Reigle
Buy from $74.91

Unlimited Referrals: Secrets That Turn Business Relationships Into Gold Unlimited Referrals: Secrets...

W R Cates
Buy from $1.99

Crackerjack Positioning: Niche Marketing Strategy for the Entrepreneur Crackerjack Positioning:...

Don Reynolds
Buy from $50.39

Beyond Mind Games: The Marketing Power of Psychographics Beyond Mind Games: The...

Rebecca Piirto
Buy from $6.71

Segmenting the Industrial Market Segmenting the Industrial...

Thomas V Bonoma
Buy from $54.82

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