Using this simple, proven method, anyone can come up with novel ideas for solving problems of all kinds. In this refreshing, positive, and powerfully written book, we learn something critical about creativity and innovation - it's not just for engineers and rocket scientists, and it's not just about the cutting edge and the revolutionary. Nalebuff and Ayres show that every one of us can be innovators - changing the world in big and small ways using not the latest technology, but good, old-fashioned ingenuity. The book is ...
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Using this simple, proven method, anyone can come up with novel ideas for solving problems of all kinds. In this refreshing, positive, and powerfully written book, we learn something critical about creativity and innovation - it's not just for engineers and rocket scientists, and it's not just about the cutting edge and the revolutionary. Nalebuff and Ayres show that every one of us can be innovators - changing the world in big and small ways using not the latest technology, but good, old-fashioned ingenuity. The book is packed with examples of how Why Not thinking has helped solve - or could solve problems in business, politics, and everyday life. "Authors Barry Nalebuff and Ian Ayres have produced an engaging - dare we say innovative guide to stoking creativity." - "Boston Globe". "Whew! Barry Nalebuff and Ian Ayres toss out so many ideas, from the oddball to the audacious...that it makes you dizzy. And makes you think, too...Light bulbs pop, and the reader mutters, 'Why not, indeed?'" - "New York Times". Here is a primer for fresh business thinking - for problem solving with a purpose. Illustrated with examples from every aspect of life, this book offers simple techniques for generating solutions to existing problems, and for applying existing solutions to new problems. "Why Not?" will provoke you to find new business opportunities using everyday ingenuity. Great ideas are waiting. Why not be the one to discover them?
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Add this copy of Why Not? : How to Use Everyday Ingenuity to Solve to cart. $4.97, very good condition, Sold by ThriftBooks-Atlanta rated 5.0 out of 5 stars, ships from Brownstown, MI, UNITED STATES, published 2004 by Harvard Business Review Press.
Add this copy of Why Not? : How to Use Everyday Ingenuity to Solve to cart. $4.99, good condition, Sold by St. Vinnie's Books rated 5.0 out of 5 stars, ships from Eugene, OR, UNITED STATES, published 2004 by Harvard Business Review Press.
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Seller's Description:
Good. Former Library book. Paperback This item shows wear from consistent use but remains in good readable condition. It may have marks on or in it, and may show other signs of previous use or shelf wear. May have minor creases or signs of wear on dust jacket. Packed with care, shipped promptly.
Add this copy of Why Not? : How to Use Everyday Ingenuity to Solve to cart. $7.68, very good condition, Sold by Wonder Book - Member ABAA/ILAB rated 5.0 out of 5 stars, ships from Frederick, MD, UNITED STATES, published 2004 by Harvard Business Review Press.
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Very Good. Very Good condition. A copy that may have a few cosmetic defects. May also contain light spine creasing or a few markings such as an owner's name, short gifter's inscription or light stamp.
Add this copy of Why Not? : How to Use Everyday Ingenuity to Solve to cart. $13.85, like new condition, Sold by 2VBooks rated 5.0 out of 5 stars, ships from Derwood, MD, UNITED STATES, published 2004 by Harvard Business Review Press.
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Fine. Trade paperback (US). Glued binding. 256 p. Contains: Illustrations. Audience: General/trade. No previous owner's name. Clean, tight pages. No bent corners. No remainder mark.
Add this copy of Why Not? : How to Use Everyday Ingenuity to Solve to cart. $30.69, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2004 by Harvard Business School Pr.
Add this copy of Why Not? : How to Use Everyday Ingenuity to Solve to cart. $96.83, new condition, Sold by GridFreed rated 4.0 out of 5 stars, ships from North Las Vegas, NV, UNITED STATES, published 2004 by Harvard Business School Pr.
