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The Global Business Game: A Simulation in Strategic Management and International Business

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The Global Business Game: A Simulation in Strategic Management and International Business - Wolfe, Joseph A
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The Global Business Game: A Simulation in Strategic Management and International Business puts students in control of a television set manufacturing company that is now under attack from many competitors and confronting consumer demands for higher quality levels and features. Players must make decision that affect product quality, shareholder value, profitability and more. The CD-ROM based game is cross-functional covering all areas found in the business school's core curriculum, with specific chapters devoted to marketing, ...

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The Global Business Game: A Simulation in Strategic Management and International Business 2002, Thomson South-Western

ISBN-13: 9780324161830

2nd Revised edition

Trade paperback

The Global Business Game: A Simulation in Strategic Management and International Business 2000, South-Western, Mason, OH

ISBN-13: 9780324003741

Unknown binding