This narrative follows the craft community of French chocolatiers - members of a tiny group experiencing intensive international competition - as they struggle to ensure the survival of their businesses. The author moves easily among ethnography, history, theory, and vignette, telling a story that challenges conventional views of craft work, associational forms, and training models in late capitalism. She enters the world of Parisian crafty leaders and local artisanal families there and in south-west France to relate how ...
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This narrative follows the craft community of French chocolatiers - members of a tiny group experiencing intensive international competition - as they struggle to ensure the survival of their businesses. The author moves easily among ethnography, history, theory, and vignette, telling a story that challenges conventional views of craft work, associational forms, and training models in late capitalism. She enters the world of Parisian crafty leaders and local artisanal families there and in south-west France to relate how they work and how they confront the representatives and structures of power, from taste makers, CEOs, and advertising executives to the technocrats of Paris and Brussels. Looking at craft culture and community from a cross-disciplinary perspective, the author finds that the chocolatiers affirm their collective identity and their place in the present by commemorating selectively their role in history. In addition to joining a distinguished tradition of American anthropological writing on the role of food, her study of the social production of taste in the invention of vintage, grand cru, chocolates lends specificity and weight to theories of consumption by Pierre Bo
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Add this copy of Crafting the Culture and History of French Chocolate to cart. $46.47, good condition, Sold by Midtown Scholar Bookstore rated 5.0 out of 5 stars, ships from Harrisburg, PA, UNITED STATES, published 2000 by University of California Press.
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Good-Bumped and creased book with tears to the extremities, but not affecting the text block, may have remainder mark or previous owner's name-GOOD Standard-sized.
Add this copy of Crafting the Culture and History of French Chocolate to cart. $93.16, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2000 by University of California Press.