For undergraduate and graduate courses on marketing high-tech products. Provide Your Students with the Vital Information They Need to Successfully Market High-tech Products Marketing of High-Technology Products and Innovations is the only text on the market that focuses on the unique marketing challenges that surround high-tech products and service. The Third Edition retains all the same concepts and materials of previous editions and includes comprehensive coverage of the latest academic research and leading-edge ...
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For undergraduate and graduate courses on marketing high-tech products. Provide Your Students with the Vital Information They Need to Successfully Market High-tech Products Marketing of High-Technology Products and Innovations is the only text on the market that focuses on the unique marketing challenges that surround high-tech products and service. The Third Edition retains all the same concepts and materials of previous editions and includes comprehensive coverage of the latest academic research and leading-edge business practices.
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Add this copy of Marketing of High-Technology Products and Innovations to cart. $24.00, good condition, Sold by Found Books rated 5.0 out of 5 stars, ships from AUSTIN, TX, UNITED STATES, published 2009 by Pearson.
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Seller's Description:
Good. Cover shows corner wear. Slight wrinkling to the top and bottom edges of some pages, with minimal highlighting on just a few. Trade paperback (US). Glued binding. 538 p. Contains: Tables, black & white, Figures. Audience: General/trade.
Add this copy of Marketing of High-Technology Products and Innovations to cart. $25.98, good condition, Sold by Blue Vase Books rated 5.0 out of 5 stars, ships from Interlochen, MI, UNITED STATES, published 2009 by Pearson.
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Seller's Description:
The item shows wear from consistent use, but it remains in good condition and works perfectly. All pages and cover are intact (including the dust cover, if applicable). Spine may show signs of wear. Pages may include limited notes and highlighting. May NOT include discs, access code or other supplemental materials.
Add this copy of Marketing of High-Technology Products and Innovations, to cart. $26.81, new condition, Sold by discount_scientific_books rated 5.0 out of 5 stars, ships from Sterling Heights, MI, UNITED STATES, published 2009 by Pearson.
Add this copy of Marketing of High-Tech. Products+Innov to cart. $27.28, good condition, Sold by Collegebooksdirect rated 4.0 out of 5 stars, ships from Greenville, TX, UNITED STATES, published 2009 by Pearson.
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Seller's Description:
Very Good. Text may contain some highlighting. Order shipped same day if if rec'd by 1PM CST, otherwise ships the next business day. Great Customer Service.
Add this copy of Marketing of High-Technology Products and Innovations to cart. $29.51, new condition, Sold by discount_scientific_books rated 5.0 out of 5 stars, ships from Sterling Heights, MI, UNITED STATES, published 2009 by Pearson.
Add this copy of Marketing of High-Technology Products and Innovations to cart. $40.90, very good condition, Sold by FirstClassBooks rated 4.0 out of 5 stars, ships from Little Rock, AR, UNITED STATES, published 2009 by Pearson.
Add this copy of Marketing of High-Technology Products and Innovations to cart. $40.90, good condition, Sold by FirstClassBooks rated 4.0 out of 5 stars, ships from Little Rock, AR, UNITED STATES, published 2009 by Pearson.
Add this copy of Marketing of High-Technology Products and Innovations to cart. $57.00, good condition, Sold by Found Books rated 5.0 out of 5 stars, ships from AUSTIN, TX, UNITED STATES, published 2009 by Prentice Hall.
Add this copy of Marketing of High-Technology Products and Innovations to cart. $73.96, good condition, Sold by TEXTSHUB rated 5.0 out of 5 stars, ships from Franklin Lakes, NJ, UNITED STATES, published 2009 by Pearson.
Love this book. The charts and tables provide a great at a glance presentation of the information; plus the summary and questions at the end have been great for study.
