Takes the perspective of the general manager at the product line, business unit, and corporate levels. This book addresses the interaction between the different levels of general management - for example, the fit between product strategy and business unit strategy, and the link between business and corporate level technology strategy.
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Takes the perspective of the general manager at the product line, business unit, and corporate levels. This book addresses the interaction between the different levels of general management - for example, the fit between product strategy and business unit strategy, and the link between business and corporate level technology strategy.
Read Less
Add this copy of Strategic Management of Technology and Innovation to cart. $4.25, good condition, Sold by ThriftBooks-Reno rated 4.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 2008 by McGraw-Hill Education.
Add this copy of Strategic Management of Technology and Innovation to cart. $4.25, fair condition, Sold by ThriftBooks-Atlanta rated 5.0 out of 5 stars, ships from Brownstown, MI, UNITED STATES, published 2008 by McGraw-Hill Education.
Add this copy of Strategic Management of Technology and Innovation to cart. $10.00, good condition, Sold by HPB-Red rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2008 by McGraw-Hill Education.
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Seller's Description:
Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!
Add this copy of Strategic Management of Technology and Innovation to cart. $10.00, fair condition, Sold by HPB-Red rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2008 by McGraw-Hill Education.
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Seller's Description:
Fair. Connecting readers with great books since 1972. Used textbooks may not include companion materials such as access codes, etc. May have condition issues including wear and notes/highlighting. We ship orders daily and Customer Service is our top priority!
Add this copy of Strategic Management of Technology and Innovation to cart. $10.94, good condition, Sold by ZBK Books rated 4.0 out of 5 stars, ships from Woodland Park, NJ, UNITED STATES, published 2008 by McGraw-Hill Education.
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Pages and cover are intact. Used book in good and clean conditions. Limited notes marks and highlighting may be present. May show signs of normal shelf wear and bends on edges. Item may be missing CDs or access codes. May include library marks.
Add this copy of Strategic Management of Technology and Innovation to cart. $12.13, good condition, Sold by Goodwill of Silicon Valley rated 5.0 out of 5 stars, ships from San Jose, CA, UNITED STATES, published 2008 by McGraw-Hill Education.
Add this copy of Strategic Management of Technology and Innovation to cart. $23.25, good condition, Sold by h&hbooks24 rated 4.0 out of 5 stars, ships from Saint Louis, MO, UNITED STATES, published 2008 by McGraw-Hill Education.
Add this copy of Strategic Management of Technology and Innovation to cart. $45.92, good condition, Sold by Book Words rated 3.0 out of 5 stars, ships from Midland Park, NJ, UNITED STATES, published 2008 by McGraw-Hill Education.
Add this copy of Strategic Management of Technology and Innovation to cart. $143.21, very good condition, Sold by Book Words rated 3.0 out of 5 stars, ships from Midland Park, NJ, UNITED STATES, published 2008 by McGraw-Hill Education.
Add this copy of Strategic Management Fourth Edition to cart. $54.00, good condition, Sold by J.E. Miles, A Bookseller rated 5.0 out of 5 stars, ships from OCEANSIDE, CA, UNITED STATES, published 2004 by McGraw-Hill.
