For upper-level undergraduate or MBA courses in Marketing Management. The only marketing management text with a strategic framework to take students beyond the basic concepts.
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For upper-level undergraduate or MBA courses in Marketing Management. The only marketing management text with a strategic framework to take students beyond the basic concepts.
Read Less
Add this copy of Marketing Management to cart. $2.84, very good condition, Sold by ThriftBooks-Atlanta rated 5.0 out of 5 stars, ships from Brownstown, MI, UNITED STATES, published 2006 by Prentice Hall.
Add this copy of Marketing Management to cart. $2.84, very good condition, Sold by ThriftBooks-Reno rated 4.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 2006 by Prentice Hall.
Add this copy of Marketing Management to cart. $4.62, good condition, Sold by Solr Books rated 5.0 out of 5 stars, ships from Skokie, IL, UNITED STATES, published 2006 by Prentice Hall.
Add this copy of Marketing Management to cart. $6.03, good condition, Sold by Wonder Book - Member ABAA/ILAB rated 5.0 out of 5 stars, ships from Frederick, MD, UNITED STATES, published 2006 by Prentice Hall.
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Seller's Description:
Good. Good condition. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains. Bundled media such as CDs, DVDs, floppy disks or access codes may not be included.
Add this copy of Marketing Management to cart. $34.79, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2006 by Pearson College Div.
Add this copy of Marketing Management 3rd Edition to cart. $40.25, very good condition, Sold by A2ZBooks rated 5.0 out of 5 stars, ships from Burgin, KY, UNITED STATES, published 2007 by Prentice Hall.
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Seller's Description:
Very Good Condition. Text appears to be clean. Cover has some wear and corner bumps. Spine is in very good condition. Quantity Available: 1. Shipped Weight: Under 1 kilo. Category: Education; ISBN: 0131963341. ISBN/EAN: 9780131963344. Pictures of this item not already displayed here available upon request. Inventory No: 1561051937.
Add this copy of Marketing Management to cart. $56.16, new condition, Sold by EB-Books LLC rated 5.0 out of 5 stars, ships from Rockford, IL, UNITED STATES, published 2006 by Prentice Hall.
Add this copy of Marketing Management to cart. $76.28, new condition, Sold by GridFreed rated 4.0 out of 5 stars, ships from North Las Vegas, NV, UNITED STATES, published 2006 by Pearson College Div.
Add this copy of Marketing Management to cart. $169.10, new condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2006 by Pearson College Div.
Book is not very informative. Case studies are inadequate.
The seller had mentioned that the book was in good condition, but it came in terrible condition. Hard cover was torn, almost every page in the book is highlighted with a dark marker that makes it impossible to read.