An upbeat survey of a range of consumer brands . . . which, the authors argue, are successful because they appeal not just to the material needs of consumers but to their emotional desires--"The New Yorker." Illustrated.
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An upbeat survey of a range of consumer brands . . . which, the authors argue, are successful because they appeal not just to the material needs of consumers but to their emotional desires--"The New Yorker." Illustrated.
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Add this copy of Trading Up: Why Consumers Want New Luxury Goods--and to cart. $1.71, fair condition, Sold by Gulf Coast Books rated 5.0 out of 5 stars, ships from Memphis, TN, UNITED STATES, published 2008 by Penguin Publishing Group.
Add this copy of Trading Up: Why Consumers Want New Luxury Goods--and to cart. $1.83, good condition, Sold by Your Online Bookstore rated 5.0 out of 5 stars, ships from Houston, TX, UNITED STATES, published 2008 by Penguin Publishing Group.
Add this copy of Trading Up: Why Consumers Want New Luxury Goods--and to cart. $2.40, very good condition, Sold by ThriftBooks-Atlanta rated 5.0 out of 5 stars, ships from Austell, GA, UNITED STATES, published 2008 by Penguin Publishing Group.
Add this copy of Trading Up: Why Consumers Want New Luxury Goods--and to cart. $2.40, good condition, Sold by ThriftBooks-Reno rated 5.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 2008 by Penguin Publishing Group.
Add this copy of Trading Up: Why Consumers Want New Luxury Goods--and to cart. $3.98, good condition, Sold by Wonder Book - Member ABAA/ILAB rated 5.0 out of 5 stars, ships from Frederick, MD, UNITED STATES, published 2008 by Penguin Publishing Group.
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Good. Good condition. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains.
Add this copy of Trading Up: Why Consumers Want New Luxury Goods--and to cart. $4.00, very good condition, Sold by HPB-Movies rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2008 by Portfolio.
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Very good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
Add this copy of Trading Up: Why Consumers Want New Luxury Goods--and to cart. $5.61, good condition, Sold by BooksRun rated 4.0 out of 5 stars, ships from Philadelphia, PA, UNITED STATES, published 2008 by Portfolio.
Add this copy of Trading Up: Why Consumers Want New Luxury Goods--and to cart. $7.00, good condition, Sold by Affordable Products rated 4.0 out of 5 stars, ships from Millbury, MA, UNITED STATES, published 2008 by Penguin Publishing Group.
Add this copy of Trading Up: Why Consumers Want New Luxury Goods--and to cart. $9.30, good condition, Sold by SurplusTextSeller rated 4.0 out of 5 stars, ships from Columbia, MO, UNITED STATES, published 2008 by Penguin Publishing Group.
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Good. Ships in a BOX from Central Missouri! May not include working access code. Will not include dust jacket. Has used sticker(s) and some writing or highlighting. UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes).
