The visionaries who brought MaxiMarketing to the business world now turn their sights on the cutting edge of marketing practices and thinking today, pinpointing ten key trends or "turnarounds" that reflect the decline of mass marketing and mass advertising and the emergence of "direct mass marketing".
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The visionaries who brought MaxiMarketing to the business world now turn their sights on the cutting edge of marketing practices and thinking today, pinpointing ten key trends or "turnarounds" that reflect the decline of mass marketing and mass advertising and the emergence of "direct mass marketing".
Read Less
Add this copy of The Great Marketing Turnaround: The Age of the to cart. $2.99, very good condition, Sold by Clerical Plus rated 5.0 out of 5 stars, ships from Shelton, CT, UNITED STATES, published 1990 by Prentice Hall.
Add this copy of The Great Marketing Turnaround to cart. $3.45, like new condition, Sold by Bookwitch rated 5.0 out of 5 stars, ships from Concord, CA, UNITED STATES, published 1990 by Prentice-Hall, Englewood Cliffs, NJ, 1990.
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Seller's Description:
Fine in Near Fine jacket. Book Octavo, hardcover, fine in near fine beige pictorial dj. 337 pp. including index. The Age of the Individual-And How to Profit. Gives comprehensive look at the concepts, tools, and techniques that today's most innovative companies are using to tap new markets with high-tech, highly individualized targeting. Includes dozens of practical examples.
Add this copy of The Great Marketing Turnaround: the Age of the to cart. $4.50, very good condition, Sold by Wonder Book - Member ABAA/ILAB rated 5.0 out of 5 stars, ships from Frederick, MD, UNITED STATES, published 1990 by Prentice Hall.
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Seller's Description:
Very Good. Very Good condition. Very Good dust jacket. A copy that may have a few cosmetic defects. May also contain a few markings such as an owner's name, short gifter's inscription or light stamp.
Add this copy of The Great Marketing Turnaround: the Age of the to cart. $6.54, good condition, Sold by Wonder Book - Member ABAA/ILAB rated 5.0 out of 5 stars, ships from Frederick, MD, UNITED STATES, published 1992 by Plume Books.
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Seller's Description:
Good. Good condition. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains. Bundled media such as CDs, DVDs, floppy disks or access codes may not be included.
Add this copy of The Great Marketing Turnaround to cart. $8.00, good condition, Sold by Top Notch Books rated 5.0 out of 5 stars, ships from Tolar, TX, UNITED STATES, published 1990 by Prentice-Hall, Inc..
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Seller's Description:
Good in Good jacket. 8vo-7¾"-9¾" Tall. Dj is lightly scuffed. Cover is rubbed with edgewear. Pgs. are clean & tight, there are three marks on bottom edges.
Add this copy of The Great Marketing Turnaround: the Age of the to cart. $9.00, good condition, Sold by Top Notch Books rated 5.0 out of 5 stars, ships from Tolar, TX, UNITED STATES, published 1992 by Plume Book.
Add this copy of The Great Marketing Turnaround to cart. $10.99, good condition, Sold by Reuseabook rated 4.0 out of 5 stars, ships from Gloucester, GLOS, UNITED KINGDOM, published 1990 by NYIF.
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Seller's Description:
Dispatched, from the UK, within 48 hours of ordering. This book is in good condition but will show signs of previous ownership. Please expect some creasing to the spine and/or minor damage to the cover. Grubby book may have mild dirt or some staining, mostly on the edges of pages.
Add this copy of The Great Marketing Turnaround to cart. $15.05, very good condition, Sold by Goldstone Books rated 4.0 out of 5 stars, ships from Ammanford, CARMS, UNITED KINGDOM, published 1990 by NYIF.
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Seller's Description:
Very good. All orders are dispatched within 1 working day from our UK warehouse. Established in 2004, we are dedicated to recycling unwanted books on behalf of a number of UK charities who benefit from added revenue through the sale of their books plus huge savings in waste disposal. No quibble refund if not completely satisfied.
Add this copy of The Great Marketing Turnaround: the Age of the to cart. $15.65, good condition, Sold by Anybook rated 4.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 1990 by Prentice Hall.
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Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has hardback covers. Clean from markings. In good all round condition. Dust jacket in good condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 800grams, ISBN: 9780133655605.
Add this copy of The Great Marketing Turnaround: the Age of the to cart. $19.96, very good condition, Sold by Wonder Book - Member ABAA/ILAB rated 5.0 out of 5 stars, ships from Frederick, MD, UNITED STATES, published 1990 by Prentice Hall.
