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Seize the Future for Your Business

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Seize the Future for Your Business - Rogers, Beth
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This volume tackles the issues of using imagination and creativity to initiate and nurture growth and success in any business enterprise. The book describes a step by step process, starting with the preparation for creative work, the generation of ideas, and how to evaluate and implement them. The inclusion of preparation and implementation should make this a more helpful read for practitioners.

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Seize the Future for Your Business 1998, International Thomson Business Press, London, England

ISBN-13: 9781861522030

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