Marketing Management: Knowledge and Skills, 7/e, by Peter and Donnelly, serves an overview for critical issues in marketing management. The text strives to enhance knowledge of marketing management and advance student skills so they can develop and maintain successful marketing strategies. The text does this through comprehensive text chapters that analyze that marketing process and gives students the foundation needed for success in marketing management and through 45 cases (16 of them new, many others updated) that go ...
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Marketing Management: Knowledge and Skills, 7/e, by Peter and Donnelly, serves an overview for critical issues in marketing management. The text strives to enhance knowledge of marketing management and advance student skills so they can develop and maintain successful marketing strategies. The text does this through comprehensive text chapters that analyze that marketing process and gives students the foundation needed for success in marketing management and through 45 cases (16 of them new, many others updated) that go beyond traditional marketing principles and focus on the role of marketing in cross-functional business and organization strategies.
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Add this copy of Marketing Management: Knowledge and Skills, 7th to cart. $19.00, new condition, Sold by A2ZBooks rated 4.0 out of 5 stars, ships from Burgin, KY, UNITED STATES, published 2004 by McGraw-Hill Irwin.
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New. The book is New, In Excellent condition. Multiple copies available this title. Quantity Available: 8. ISBN: 0072552174. ISBN/EAN: 9780072552171. Pictures of this item not already displayed here available upon request. Inventory No: 1560771414.
Add this copy of Marketing Management: Knowledge and Skills to cart. $35.87, new condition, Sold by discount_scientific_books rated 3.0 out of 5 stars, ships from Sterling Heights, MI, UNITED STATES, published 1997 by McGraw-Hill Education (ISE Editions).
Add this copy of Marketing Management: Knowledge and Skills to cart. $37.39, new condition, Sold by discount_scientific_books rated 3.0 out of 5 stars, ships from Sterling Heights, MI, UNITED STATES, published 1997 by McGraw-Hill Education (ISE Editions).
Add this copy of Marketing Management to cart. $57.02, new condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2006 by McGraw-Hill/Irwin.
Add this copy of Marketing Management to cart. $59.45, new condition, Sold by Media Smart rated 4.0 out of 5 stars, ships from Hawthorne, CA, UNITED STATES, published 1997 by The McGraw-Hill Company.
Add this copy of Marketing Management: Knowledge and Skills to cart. $70.00, new condition, Sold by Peak Books rated 4.0 out of 5 stars, ships from Cary, NC, UNITED STATES, published 2003 by Irwin/McGraw-Hill.
Add this copy of Marketing Management-Knowledge and Skills (Irwin/McGraw to cart. $85.02, new condition, Sold by discount_scientific_books rated 3.0 out of 5 stars, ships from Sterling Heights, MI, UNITED STATES, published 1998 by Irwin Professional Publishing.
Add this copy of Marketing Management: Knowledge and Skills to cart. $88.50, new condition, Sold by Fastship Store - rated 3.0 out of 5 stars, ships from Apache Junction, AZ, UNITED STATES, published 2012 by McGraw Hill Higher Education.
Add this copy of Marketing Management-Knowledge and Skills (Irwin/McGraw to cart. $88.62, new condition, Sold by discount_scientific_books rated 3.0 out of 5 stars, ships from Sterling Heights, MI, UNITED STATES, published 1998 by Irwin Professional Publishing.
Add this copy of Marketing Management to cart. $104.68, new condition, Sold by GridFreed rated 4.0 out of 5 stars, ships from North Las Vegas, NV, UNITED STATES, published 2006 by McGraw-Hill/Irwin.
