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Market Analysis: Assessing Your Business Opportunities

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Market Analysis: Assessing Your Business Opportunities - Winston, William, and Stevens, Robert E, and Sherwood, Philip K
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Planning is a critical process when starting a new business or introducing a new product. Market Analysis shows readers how to execute a feasibility study for more effective planning. A step-by-step approach leads the reader through the feasibility analysis process and describes what needs to be done and how to do it. Techniques and tools used in preparing a feasibility study are emphasized and can easily be applied directly from the book to real situations. Three sample feasibility studies are included to demonstrate the ...

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Market Analysis: Assessing Your Business Opportunities 1993, Routledge, Oxford

ISBN-13: 9781560242697

Annotated

Trade paperback

Market Analysis: Assessing Your Business Opportunities 1993, Routledge, Oxford

ISBN-13: 9781560242680

Annotated

Hardcover