"This book provides a robust theoretical framework grounded in the latest empirical research to offer practical insights for industry professionals and researchers alike. Through a multidisciplinary approach, encompassing concepts from behavioral analysis to data structuring, it addresses the nuanced challenges and opportunities in tracking and predicting consumer behavior"--
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"This book provides a robust theoretical framework grounded in the latest empirical research to offer practical insights for industry professionals and researchers alike. Through a multidisciplinary approach, encompassing concepts from behavioral analysis to data structuring, it addresses the nuanced challenges and opportunities in tracking and predicting consumer behavior"--
Read Less