CRM (customer relationship management) is about attracting and maintaining lasting customers who will return time and time again to use your service or buy your product. CRM is not just about winning sales in the short term, but increasing long-term profit overall. This book takes the reader through the logical steps necessary to integrate CRM fully into company strategy at all levelsnot just in the customer service department."
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CRM (customer relationship management) is about attracting and maintaining lasting customers who will return time and time again to use your service or buy your product. CRM is not just about winning sales in the short term, but increasing long-term profit overall. This book takes the reader through the logical steps necessary to integrate CRM fully into company strategy at all levelsnot just in the customer service department."
Read Less
Add this copy of Crm in a Week to cart. $104.55, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2002 by Hodder & Stoughton.