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Successful Public Relations in a Week: Teach Yourself: A Public Relations Masterclass in Seven Simple Steps

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Successful Public Relations in a Week: Teach Yourself: A Public Relations Masterclass in Seven Simple Steps - Salter, Brian
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An understanding of public relations is crucial to anyone who wants to advance their career. Written by Brian Salter, a leading expert on public relations as both a practitioner and a journalist, this book quickly teaches you the insider secrets you need to know to in order run a successful public relations strategy. The highly motivational 'in a week' structure of the book provides seven straightforward chapters explaining the key points, and at the end there are optional questions to ensure you have taken it all in. ...

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Successful Public Relations in a Week: Teach Yourself: A Public Relations Masterclass in Seven Simple Steps 2012, Teach Yourself, London

ISBN-13: 9781444159554

Mass-market paperback