A concise presentation of marketing research fundamentals. Basic Marketing Research uses an Excel add-in software for data analysis, an integrated case, and experiential learning exercises to present a concise introduction to market research fundamentals. This text also provides readers with resources they can use in their careers. The ISBN above is just for the standalone book, if you want the book/IBM??? SPSS??? 18.0 Integrated Student Version you shoud order the ISBN listed below. 0132490633 / 9780132490634 ...
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A concise presentation of marketing research fundamentals. Basic Marketing Research uses an Excel add-in software for data analysis, an integrated case, and experiential learning exercises to present a concise introduction to market research fundamentals. This text also provides readers with resources they can use in their careers. The ISBN above is just for the standalone book, if you want the book/IBM??? SPSS??? 18.0 Integrated Student Version you shoud order the ISBN listed below. 0132490633 / 9780132490634 Basic Marketing Research with Excel & IBM??? SPSS??? 18.0 Integrated Student Version Package Package consists of 0132151715 / 9780132151719 IBM??? SPSS??? 18.0 Integrated Student Version 0135078229 / 9780135078228 Basic Marketing Research with Excel .
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Good. Size: 0x7x9; Has moderate shelf wear, highlighting, underlining and/or writing. Great used condition. Has slight water damage that does not affect readability of the book. Over 1, 000, 000 satisfied customers since 1997! Choose expedited shipping (if available) for much faster delivery. Delivery confirmation on all US orders.
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New in new dust jacket. 416 p. Audience: College/higher education. ***INTERNATIONAL EDITION*** Read carefully before purchase: This book is the international edition in mint condition with the different ISBN and book cover design, the major content is printed in full English as same as the original North American edition. The book printed in black and white, generally send in twenty-four hours after the order confirmed. All shipments contain tracking numbers. Great professional textbook selling experience and expedite shipping service.
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New in new dust jacket. 416 p. Audience: College/higher education. Please double check the textbook description: Express shipping takes 3-5 days with free tracking number! Brand New Paperback International edition textbook, 3rd edition. Different ISBN number and book cover design. The content is exactly same as original US edition. The book printed in Black/White, the book cover may contain the foreign words and the restriction sale disclaimer.
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Edition:
United States ed of 3rd revised edition INTERNATIONAL EDITION
Publisher:
Pearson
Published:
2011
Language:
English
Alibris ID:
13516572808
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Seller's Description:
New in new dust jacket. 416 p. Audience: College/higher education. This book is the international edition in mint condition with the different ISBN and book cover design, the major content is printed in full English as same as the original North American edition. All shipments contain tracking numbers. Great professional textbook selling experience and expedite shipping service.