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New Release Hardcover Sales marketing Books

Mastering the Travel Intermediaries: Origins and Future of Global Distribution Systems, Travel Management  Companies, and Online Travel Agencies Mastering the Travel...

Ben Vinod
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The Vulnerable Consumer: Beyond the Poor and the Elderly The Vulnerable Consumer:...

Naresh K. Malhotra (Editor-in-chief), Angela Y. Lee (Editor)
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Digital Business and Electronic Commerce: Strategy, Business Models and Technology Digital Business and...

Bernd W. Wirtz
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eBook from $44.70

Strategic Innovative Marketing and Tourism: Current Trends and Future Outlook-10th ICSIMAT, Ionian Islands, Greece, 2023 Strategic Innovative...

Androniki Kavoura (Editor), Teresa Borges-Tiago (Editor)
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Driving Green Marketing in Fashion and Retail Driving Green Marketing in...

Theodore K. Tarnanidis (Editor), Evridiki Papachristou (Editor)
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Data Storytelling in Marketing: How to Tell Persuasive Stories Through Data Data Storytelling in...

Caroline Florence
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New Trends in Marketing and Consumer Science New Trends in Marketing and...

Theodore K. Tarnanidis (Editor), Nikolaos Sklavounos (Editor)
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Cross-Cultural Communication of Chinese Brands Cross-Cultural Communication...

Jingyun Zhang
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Day Trading Attention: How to Actually Build Brand and Sales in the New Social Media World Day Trading Attention: How to...

Gary Vaynerchuk
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Case Based Research in Tourism, Travel, and Hospitality: Rethinking Theory and Practice Case Based Research in...

Marianna Sigala (Editor), Marcela Fang (Editor)
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Global Perspectives on Social Media Influencers and Strategic Business Communication Global Perspectives on Social...

Nicky Chang Bi (Editor), Ruonan Zhang (Editor)
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Emerging Technology and Crisis Management in The Halal Industry: Issues and Recent Developments Emerging Technology and...

Nor Aida Abdul Rahman (Editor), Mohd Helmi Ali (Editor)
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Brand Management: Principles and Applications for Effective Branding Brand Management: Principles...

Jaywant Singh, Paurav Shukla
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HEARTselling statt HARDselling: Kunden lesen und verstehen lernen HEARTselling statt...

Joern Kettler
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eBook from $12.00

Ethical Marketing Through Data Governance Standards and Effective Technology Ethical Marketing Through...

Shefali Saluja (Editor), Varun Nayyar (Editor)
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Promise, Pitfalls, and Potential of Social Entrepreneurship: Positive Change Unleashed Promise, Pitfalls, and...

Sheila Cannon, Concepción Galdón
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Adoption of NFTs and Cryptocurrency in Marketing Adoption of NFTs and...

Reena Malik (Editor), Jyoti Verma (Editor)
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Computing Intelligence in Capital Market Computing Intelligence in...

Asef Yelghi (Editor), Aref Yelghi (Editor)
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Fashion for the Common Good: Proceedings Global Fashion Conference November 16th - 18th 2023 Fashion for the Common Good:...

Isabel Cantista (Editor), Elaine L. Ritch (Editor)
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Marketing Case Studies in Emerging Markets: Contemporary Multi-industry Issues and Best-practices Marketing Case Studies in...

Dilip S. Mutum (Editor), Soo Yeong Ewe (Editor)
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Sustainable Management of Transnational Megaprojects Sustainable Management of...

Dario Cottafava, Daniel Torchia
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The Future of E-commerce: Innovations and Developments The Future of E-commerce:...

Grzegorz Chodak
Buy from $187.87

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