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Used Marketing Research Books

The Tipping Point: How Little Things Can Make a Big Difference The Tipping Point: How Little...

Malcolm Gladwell
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Contagious: Why Things Catch on Contagious: Why Things Catch...

Jonah Berger
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Continuous Discovery Habits: Discover Products that Create Customer Value and Business Value Continuous Discovery Habits:...

Teresa Torres
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Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life Alchemy: The Dark Art and...

Rory Sutherland
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eBook from $10.47

The 22 Immutable Laws of Marketing: Exposed and Explained by the World's Two The 22 Immutable Laws of...

Al Ries, Jack Trout
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eBook from $11.52

Why We Buy: The Science of Shopping--Updated and Revised for the Internet, the Global Consumer, and Beyond Why We Buy: The Science of...

Paco Underhill
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Testing Business Ideas: A Field Guide for Rapid Experimentation Testing Business Ideas: A...

David J Bland, Alexander Osterwalder
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eBook from $21.00

Hooked: How to Build Habit-Forming Products Hooked: How to Build Habit...

Nir Eyal
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All Marketers Are Liars: The Underground Classic That Explains How Marketing Really Works - And Why Authenticity Is the Best Marketing of All All Marketers Are Liars: The...

Seth Godin
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How Brands Grow: What Marketers Don't Know How Brands Grow: What...

Byron Sharp
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eBook from $23.02

Invisible Influence: The Hidden Forces That Shape Behavior Invisible Influence: The...

Jonah Berger
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Purple Cow: Transform Your Business by Being Remarkable Purple Cow: Transform Your...

Seth Godin
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This is Service Design Thinking: Basics, Tools, Cases This is Service Design...

Marc Stickdorn, Jakob Schneider
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Buyology: Truth And Lies About Why We Buy Buyology: Truth And Lies...

Martin Lindstrom
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Change or Die: The Three Keys to Change at Work and in Life Change or Die: The Three Keys...

Alan Deutschman
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eBook from $9.43

What Your Customer Wants and Can't Tell You: Unlocking Consumer Decisions with the Science of Behavioral Economics (Marketing Research) What Your Customer Wants and...

Melina Palmer
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How Customers Think: Essential Insights Into the Mind of the Market How Customers Think:...

Gerald Zaltman
Buy from $1.69

Naked Consumer: How Our Private Lives Become Public Commodities Naked Consumer: How Our...

Erik Larson
Buy from $7.78

The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market The Discipline of Market...

Michael Treacy, Fred Wiersema
Buy from $1.25

The Hacking of the American Mind: The Science Behind the Corporate Takeover of Our Bodies and Brains The Hacking of the American...

Robert H Lustig
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No B.S. Marketing to the Affluent: No Holds Barred, Take No Prisoners, Guide to Getting Really Rich No B.S. Marketing to the...

Dan S Kennedy
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eBook from $9.99

Basic Marketing Research (with Qualtrics, 1 Term (6 Months) Printed Access Card) Basic Marketing Research ...

Tom J Brown, Tracy A Suter
Buy from $26.03

Product Management for Dummies Product Management for Dummies

Brian Lawley, Pamela Schure
Buy from $7.81
eBook from $17.00

Business Research Methods Business Research Methods

William G Zikmund
Buy from $2.22

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