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Leveraging Consumer Behavior and Psychology in the Digital Economy Leveraging Consumer Behavior...

Norazah Mohd Suki (Editor), Norbayah Mohd Suki (Editor)
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Mark Davis
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Creativity and Marketing: The Fuel for Success Creativity and Marketing: The...

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100 Effective Techniques of Social Influence: When and Why People Comply 100 Effective Techniques of...

Dariusz Dolinski, Tomasz Grzyb
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Handbook of Research on Leveraging Consumer Psychology for Effective Customer Engagement Handbook of Research on...

Norazah Mohd Suki (Editor)
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Customer-Centric Marketing Strategies: Tools for Building Organizational Performance Customer-Centric Marketing...

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Cor Molenaar
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Jan W Wiktor, Katarzyna Sanak-Kosmowska
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Paul Sergius Koku
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