The economic concepts presented in Managerial Economics show students how to use common sense to understand business and solve managerial problems. This innovative text helps students sharpen their economic intuition. With its unique integrative approach, the text demonstrates that important business decisions are interdisciplinary, illustrating how different functions work together. A basic valuation model is constructed and used as the underlying economic model of the firm. Each topic is then related to an element of the ...
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The economic concepts presented in Managerial Economics show students how to use common sense to understand business and solve managerial problems. This innovative text helps students sharpen their economic intuition. With its unique integrative approach, the text demonstrates that important business decisions are interdisciplinary, illustrating how different functions work together. A basic valuation model is constructed and used as the underlying economic model of the firm. Each topic is then related to an element of the value maximization model--a process that shows how management integrates accounting, finance, marketing, personnel, and production functions. The text also provides an intuitive guide to marginal analysis and basic economic relations.
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Add this copy of Managerial Economics (European Edn) to cart. $15.08, fair condition, Sold by Anybook rated 4.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 1993 by Dryden Press.
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Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has hardback covers. Clean from markings. In fair condition, suitable as a study copy. No dust jacket. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 1800grams, ISBN: 9781861524669.
Very fast shipping and accurate book selection. Thank you very much for having this option available for students to get books at a lower price that what the school offers. It is a huge financial help!
Jozef P
Sep 20, 2011
great book. will not resell it
I have used this book for my class. It was easy to digest and brought examples and cases to shed light on chapters' issues.
Highly recommend.
Saumya L
Oct 14, 2010
A must read for Economics majors
A great book providing lots of information about managerial economics. Concepts are simple to understand and the book has lots of good examples to better understand the material.