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The Case Study Handbook: How to Read, Discuss, and Write Persuasively about Cases

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The Case Study Handbook: How to Read, Discuss, and Write Persuasively about Cases - Ellet, William
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If you're enrolled in an executive education or MBA program, you've probably encountered a powerful learning tool: the business case. But if you're like many people, you may find interpreting and writing about cases mystifying, challenging, or downright frustrating. In "The Case Study Handbook", William Ellet presents a potent new approach for analyzing, discussing, and writing about cases. Early chapters show how to classify cases according to the analytical task they require (solving a problem, making a decision, or ...

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The Case Study Handbook: How to Read, Discuss, and Write Persuasively about Cases 2007, Harvard Business Review Press, Boston, MA

ISBN-13: 9781422101582

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