This is a completely revised and updated edition of the bestselling book by Michael Backman and Charlotte Butler. Companies operating in Asia find themselves confronted by obstacles that hinder development and progress. This book identifies the transformation of the competitive landscape post-crisis. By focussing on the main difficulties faced by companies it provides a series of strategies for business success and shows how to avoid failure in Asia. This edition includes coverage of relevant developments, including the ...
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This is a completely revised and updated edition of the bestselling book by Michael Backman and Charlotte Butler. Companies operating in Asia find themselves confronted by obstacles that hinder development and progress. This book identifies the transformation of the competitive landscape post-crisis. By focussing on the main difficulties faced by companies it provides a series of strategies for business success and shows how to avoid failure in Asia. This edition includes coverage of relevant developments, including the SARS crisis and the crackdown on CD and VCD piracy. This is the essential guide for companies who want to make it Big in Asia.
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Add this copy of Big in Asia: 25 Strategies for Business Success to cart. $19.33, good condition, Sold by Anybook rated 4.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 2004 by Palgrave Macmillan.
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Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 600grams, ISBN: 9781403933157.
Add this copy of Big in Asia: 25 Strategies for Business Success to cart. $21.93, good condition, Sold by Anybook rated 4.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 2004 by Palgrave Macmillan.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 549grams, ISBN: 9781403933157.
Add this copy of Big in Asia: 25 Strategies for Business Success to cart. $21.93, fair condition, Sold by Anybook rated 4.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 2004 by Palgrave Macmillan.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. With owner's name inside cover. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 600grams, ISBN: 9781403933157.
Add this copy of Big in Asia: 25 Strategies for Business Success to cart. $45.85, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2004 by Palgrave Macmillan.