A brilliant guide for product managers - updated with new ways to think about customers, markets, products, and business models, where business transformation is the watchword! The Product Manager's Survival Guide has been helping product managers master their craft since its original publication. But six years has virtually transformed the way businesses plan, create, and manage their products, and this brand-new edition brings readers fully up to date to compete in the digital world. Steven Haines spent a full year ...
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A brilliant guide for product managers - updated with new ways to think about customers, markets, products, and business models, where business transformation is the watchword! The Product Manager's Survival Guide has been helping product managers master their craft since its original publication. But six years has virtually transformed the way businesses plan, create, and manage their products, and this brand-new edition brings readers fully up to date to compete in the digital world. Steven Haines spent a full year conducting research, both in Silicon Valley and across the globe to learn what makes companies achieve success through the effective deployment of product management, and the cultivation of product managers. This new edition draws upon that knowledge and shows even the most traditional companies how to compete in the digital age. The Product Manager's Survival Guide, Second Edition includes: *NEW tools to assess product management acumen*NEW methodologies and tools for assessing and improving product strategy*NEW and updated chapters on people, processes, and products that create unique customer experiences*NEW ways to think about phased and agile product development
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Add this copy of The Product Manager's Survival Guide, Second Edition: to cart. $4.53, good condition, Sold by Zoom Books Company rated 4.0 out of 5 stars, ships from Lynden, WA, UNITED STATES, published 2019 by McGraw-Hill Companies.
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Book is in good condition and may contain underlining or highlighting and minimal wear. The book can also include library labels. May not contain miscellaneous items (toys, dvds, etc). We offer 100% money back guarantee and fast customer support.
Add this copy of The Product Manager's Survival Guide, Second Edition: to cart. $5.31, good condition, Sold by ThriftBooks-Dallas rated 4.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2019 by McGraw-Hill Companies.
Add this copy of The Product Manager's Survival Guide, Second Edition: to cart. $21.20, new condition, Sold by GreatBookPrices rated 4.0 out of 5 stars, ships from Columbia, MD, UNITED STATES, published 2019 by McGraw-Hill Companies.
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New. Sewn binding. Cloth over boards. 288 p. Contains: Illustrations. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
Add this copy of The Product Manager's Survival Guide: Everything Y to cart. $21.21, new condition, Sold by Websew Inc rated 4.0 out of 5 stars, ships from Avenel, NJ, UNITED STATES, published 2019 by McGraw-Hill Companies.
Add this copy of The Product Manager's Survival Guide, Second Edition: to cart. $21.45, like new condition, Sold by GreatBookPrices rated 4.0 out of 5 stars, ships from Columbia, MD, UNITED STATES, published 2019 by McGraw-Hill Companies.
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Fine. Sewn binding. Cloth over boards. 288 p. Contains: Illustrations. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
Add this copy of The Product Manager's Survival Guide, Second Edition: to cart. $24.22, new condition, Sold by Paperbackshop rated 4.0 out of 5 stars, ships from Bensenville, IL, UNITED STATES, published 2019 by McGraw-Hill Education.
