While the statisticians are trying to knock a few tenths off the statistical error, says Mr. Payne, errors of tens of percents occur because of bad question wording. Mr. Payne's shrewd critique of the problems of asking questions reveals much about the nature of language and words, and a good deal about the public who must answer the poller's questions. For public opinion pollers, census takers, advertising copywriters, and survey makers of all kinds this book will be a tool for the achievement of more reliable results. ...
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While the statisticians are trying to knock a few tenths off the statistical error, says Mr. Payne, errors of tens of percents occur because of bad question wording. Mr. Payne's shrewd critique of the problems of asking questions reveals much about the nature of language and words, and a good deal about the public who must answer the poller's questions. For public opinion pollers, census takers, advertising copywriters, and survey makers of all kinds this book will be a tool for the achievement of more reliable results. Originally published in 1951. The Princeton Legacy Library uses the latest print-on-demand technology to again make available previously out-of-print books from the distinguished backlist of Princeton University Press. These editions preserve the original texts of these important books while presenting them in durable paperback and hardcover editions. The goal of the Princeton Legacy Library is to vastly increase access to the rich scholarly heritage found in the thousands of books published by Princeton University Press since its founding in 1905.
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Add this copy of The Art of Asking Questions to cart. $7.95, good condition, Sold by HPB-Red rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 1951 by Princeton University Press.
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Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!
Add this copy of The Art of Asking Questions to cart. $37.66, fair condition, Sold by Anybook rated 4.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 1973 by Princeton University Press.
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This is an ex-library book and may have the usual library/used-book markings inside. This book has hardback covers. In fair condition, suitable as a study copy. No dust jacket. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 550grams, ISBN: 0691093040.
Add this copy of The Art of Asking Questions (Princeton Legacy Library) to cart. $50.18, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 1951 by Princeton University Press.
Add this copy of The Art of Asking Questions to cart. $99.99, new condition, Sold by GridFreed rated 5.0 out of 5 stars, ships from North Las Vegas, NV, UNITED STATES, published 1951 by Princeton University Press.