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Marshall McLuhan

Marshall McLuhan (1911-1980) was a pioneer Canadian theorist and educator in the fields of communication and media studies. He taught at the University of Toronto from 1946 to 1979 and became popular for his aphorism, the medium is the message, which summarized his view of the media's potent influence on shaping culture and styles of thinking. His major writings include The Gutenberg Galaxy (1962), Understanding Media (1964), and The Medium Is the Massage (1967).

Personality Profile For Marshall McLuhan

Marshall McLuhan

The following is a personality profile of Marshall Mcluhan based on his work.

Marshall Mcluhan is shrewd, skeptical and tranquil.

He is imaginative, he has a wild imagination. He is philosophical as well: he is open to and intrigued by new ideas and loves to explore them. But, Marshall Mcluhan is also calm under pressure: he handles unexpected events calmly and effectively.

More than most people, his choices are driven by a desire for modernity.

He is also relatively unconcerned with tradition: he cares more about making his own path than following what others have done. Considers helping others to guide a large part of what he does: he thinks it is important to take care of the people around him.

Writing style analyzed by IBM Watson

Extraversion
Agreeableness
Conscientiousness
Neuroticism
Openness
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