Ray Poynter

Ray Poynter has spent the last 30yrs at the interface between market research, innovation, and technology. He joined the industry in 1978 writing statistical programs on one of the first Apple II computers imported into the UK, and is currently working on a range of projects designed to bring techniques such as blogs, online communities, and Twitter into the market research tool-box.

Ray Poynter has spent the last 30yrs at the interface between market research, innovation, and technology. He joined the industry in 1978 writing statistical programs on one of the first Apple II computers imported into the UK, and is currently working on a range of projects designed to bring techniques such as blogs, online communities, and Twitter into the market research tool-box. See less