Get the inside secrets to mastering the two most powerful tools of direct marketing -- exceptional creativity and sophisticated market segmentation techniques that produce profitable bottom-line results every time. Write On Target is packed with examples from some of the most successful direct marketing programs working today, plus invaluable copywriter tips that reveal how to: -- Identify audiences to develop objectives -- Produce powerful copy that sells -- Apply the "secrets" to every element of the direct mail package ...
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Get the inside secrets to mastering the two most powerful tools of direct marketing -- exceptional creativity and sophisticated market segmentation techniques that produce profitable bottom-line results every time. Write On Target is packed with examples from some of the most successful direct marketing programs working today, plus invaluable copywriter tips that reveal how to: -- Identify audiences to develop objectives -- Produce powerful copy that sells -- Apply the "secrets" to every element of the direct mail package -- Analyze techniques and elements of a successful direct mail package
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Add this copy of Write on Target: the Direct Marketer's Copywriting to cart. $2.04, good condition, Sold by Open Books Ltd rated 4.0 out of 5 stars, ships from Chicago, IL, UNITED STATES, published 1997 by Glencoe/McGraw-Hill.
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Good. Open Books is a nonprofit social venture that provides literacy experiences for thousands of readers each year through inspiring programs and creative capitalization of books.
Add this copy of Write on Target to cart. $7.97, very good condition, Sold by ThriftBooks-Reno rated 5.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 2001 by McGraw-Hill/Glencoe.
Add this copy of Write on Target to cart. $7.97, good condition, Sold by ThriftBooks-Atlanta rated 5.0 out of 5 stars, ships from Austell, GA, UNITED STATES, published 2001 by McGraw-Hill/Glencoe.
Add this copy of Write on Target: the Direct Marketer's Copywriting to cart. $29.00, like new condition, Sold by Banjo Booksellers rated 4.0 out of 5 stars, ships from Andover, MA, UNITED STATES, published 1997 by NTC Business Books.
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Fine in Near Fine jacket. 8vo-over 7¾"-9¾" tall. First printing. Foreword by Bob Stone. 274 pp. including index. A fine, unmarked copy in a tight binding. In a very nearly fine dust jacket, with a touch of edgewear.
Add this copy of Write on Target: the Direct Marketer's Copywriting to cart. $29.87, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 1997 by Glencoe/McGraw-Hill.
Add this copy of Write on Target: the Direct Marketer's Copywriting to cart. $74.96, new condition, Sold by GridFreed rated 4.0 out of 5 stars, ships from North Las Vegas, NV, UNITED STATES, published 1997 by Glencoe/McGraw-Hill.
Add this copy of Write on Target: the Direct Marketer's Copywriting to cart. $163.85, new condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 1997 by Glencoe/McGraw-Hill.
