In this book, legendary marketing expert Kotler and social marketing innovator Lee consider poverty from a radically different and powerfully new viewpoint: that of the marketer. The authors offer new insights into why so many anti-poverty programs fail and propose a new paradigm that can achieve far better results.
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In this book, legendary marketing expert Kotler and social marketing innovator Lee consider poverty from a radically different and powerfully new viewpoint: that of the marketer. The authors offer new insights into why so many anti-poverty programs fail and propose a new paradigm that can achieve far better results.
Read Less
Add this copy of Up and Out of Poverty: the Social Marketing Solution to cart. $5.19, very good condition, Sold by ThriftBooks-Atlanta rated 5.0 out of 5 stars, ships from Austell, GA, UNITED STATES, published 2009 by Wharton School Publishing.
Add this copy of Up and Out of Poverty: the Social Marketing Solution to cart. $24.48, good condition, Sold by Anybook rated 4.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 2009 by Pearson.
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Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has hardback covers. In good all round condition. No dust jacket. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 650grams, ISBN: 0137141009.
Add this copy of Up and Out of Poverty: the Social Marketing Solution to cart. $24.95, like new condition, Sold by West Coast Bookseller rated 4.0 out of 5 stars, ships from Moorpark, CA, UNITED STATES, published 2009 by Ft Pr.
Add this copy of Up and Out of Poverty: the Social Marketing Solution to cart. $34.84, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Hialeah, FL, UNITED STATES, published 2009 by Ft Pr.
Add this copy of Up and Out of Poverty: the Social Marketing Solution to cart. $65.99, new condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Hialeah, FL, UNITED STATES, published 2009 by Ft Pr.
Add this copy of Up and Out of Poverty: the Social Marketing Solution to cart. $80.43, new condition, Sold by GridFreed rated 5.0 out of 5 stars, ships from North Las Vegas, NV, UNITED STATES, published 2009 by Ft Pr.