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The Knockoff Economy: How Imitation Sparks Innovation

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The Knockoff Economy: How Imitation Sparks Innovation - Raustiala, Kal, and Sprigman, Christopher
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In many sectors, copying is more or less accepted as a business strategy. Knockoff products that look, taste, and sound suspiciously like 'originals' abound in upscale chain restaurants, fashion outlets, and contemporary architecture. And such industries typically regard the pervasive piracy as a spur toward further innovation-even though individual designers and creators may condemn it. However, as As Kal Raustiala and Christopher Sprigman demonstrate in this consistently entertaining work, such fields have not suffered ...

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The Knockoff Economy: How Imitation Sparks Innovation 2015, Oxford University Press, USA

ISBN-13: 9780199361090

Trade paperback

The Knockoff Economy: How Imitation Sparks Innovation 2012, Oxford University Press, USA

ISBN-13: 9780195399783

Hardcover