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The Inversion Factor: How to Thrive in the Iot Economy

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The Inversion Factor: How to Thrive in the IoT Economy - Bernardi, Linda, and Sarma, Sanjay, and Traub, Kenneth
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Why companies need to move away from a "product first" orientation to pursuing innovation based on customer need.

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The Inversion Factor: How to Thrive in the IoT Economy 2018, MIT Press, Cambridge

ISBN-13: 9780262535984

Trade paperback

The Inversion Factor: How to Thrive in the IoT Economy 2017, Mit Press, Cambridge

ISBN-13: 9780262037273

Hardcover