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The Frictionless Organization: Deliver Great Customer Experiences with Less Effort

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The Frictionless Organization: Deliver Great Customer Experiences with Less Effort - Price, Bill, and Jaffe, David
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"In this book, readers will learn how to create such a seamless customer experience that their customers will have no need to contact them, reducing costs and increasing satisfaction. Authors Bill Price and David Jaffe show why less customer service is better customer service. Many organizations focus so intently on improving the way customers interact with them that they don't ask the more fundamental question of whether the interactions are needed in the first place. Every contact channel adds cost and complexity. And ...

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The Frictionless Organization: Deliver Great Customer Experiences with Less Effort 2022, Berrett-Koehler Publishers

ISBN-13: 9781523000142

Hardcover