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Social Media Strategy: Marketing, Advertising, and Public Relations in the Consumer Revolution

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Social Media Strategy: Marketing, Advertising, and Public Relations in the Consumer Revolution - Quesenberry, Keith A
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Social Media Strategy presents up-to-date strategies for innovating change, supporting traditional efforts, and leverage consumer influence or the good of the brand. The third edition presents a fuller, integrated approach to the traditional disciplines of marketing, advertisi...

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Social Media Strategy: Marketing, Advertising, and Public Relations in the Consumer Revolution 2024, Rowman & Littlefield Publishers

ISBN-13: 9781538167090

4th edition

Trade paperback

Social Media Strategy: Marketing, Advertising, and Public Relations in the Consumer Revolution 2024, Rowman & Littlefield Publishers

ISBN-13: 9781538180112

4th edition

Hardcover

Social Media Strategy: Marketing, Advertising, and Public Relations in the Consumer Revolution 2020, Rowman & Littlefield Publishers

ISBN-13: 9781538138175

3rd edition

Trade paperback

Social Media Strategy: Marketing, Advertising, and Public Relations in the Consumer Revolution 2020, Rowman & Littlefield Publishers

ISBN-13: 9781538138168

3rd edition

Hardcover

Social Media Strategy: Marketing, Advertising, and Public Relations in the Consumer Revolution 2018, Rowman & Littlefield Publishers

ISBN-13: 9781538101353

2nd edition

Trade paperback

Social Media Strategy: Marketing, Advertising, and Public Relations in the Consumer Revolution 2018, Rowman & Littlefield Publishers

ISBN-13: 9781538113929

2nd edition

Hardcover