SilverComm

The marketing world has long under-appreciated the buying power held by adults over 65 years of age. In the current age of longevity, it's essential that students engage with strategies that embrace all age groups. This text combines professional interviews, theory-based resea... Read More

The marketing world has long under-appreciated the buying power held by adults over 65 years of age. In the current age of longevity, it's essential that students engage with strategies that embrace all age groups. This text combines professional interviews, theory-based resea... Read Less

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  	This is a digital edition of this title. Rent eBook (2 Options) 120 Day Rental: $18.85 (Expires Jul 22, 2025) 180 Day Rental: $21.75 (Expires Sep 20, 2025) Buy eBook Lifetime Access: $29.00 Title: Silvercomm by Anne M. Cooper; Young Joon Lim Publisher: Rowman & Littlefield Publishing Group Print ISBN: 9781538175132, 1538175134 eText ISBN: 9781538175156 Edition: 2023 Format: EPUB eBook	$18.85 Rent eBook This is a digital eBook Nothing will be shipped to you Works with web browsers and the VitalSource app on all Windows, Mac, Chromebook, Kindle Fire, iOS, and Android devices Most eBooks are returnable within 14 days of purchase Questions? See our eBook FAQ