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Professional Selling - Morgan, Rebecca, and Crisp, Michael G (Editor)
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If you earn your living in sales, this income-boosting guide is a must-read. Practical exercises reveal the secrets of professional selling, including creative prospecting techniques, defrosting cold calls, strategizing and conducting successful face-to-face sales calls, and overcoming objections. It describes the attributes leading to sales success in a way that allows you to integrate them easily and comfortably into your own sales efforts.

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Professional Selling 1988, Axzo Press

ISBN-13: 9780931961427

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