In a fascinating history of corporate combat, Tedlow recounts the path America chose to become the world's first and foremost consumer society. He describes the confrontations between Coke and Pepsi, Ford and GM, Sears and Montgomery Ward, and others. Illustrated.
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In a fascinating history of corporate combat, Tedlow recounts the path America chose to become the world's first and foremost consumer society. He describes the confrontations between Coke and Pepsi, Ford and GM, Sears and Montgomery Ward, and others. Illustrated.
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Add this copy of New and Improved: the Story of Mass Marketing in to cart. $1.99, very good condition, Sold by ThriftBooks-Atlanta rated 5.0 out of 5 stars, ships from Austell, GA, UNITED STATES, published by Basic Books.
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Seller's Description:
Very good. A copy that has been read, but remains in excellent condition. Pages are intact and are not marred by notes or highlighting, but may contain a neat previous owner name. The spine remains undamaged. An ex-library book and may have standard library stamps and/or stickers. At ThriftBooks, our motto is: Read More, Spend Less.
Add this copy of New and Improved: the Story of Mass Marketing in to cart. $2.09, good condition, Sold by ThriftBooks-Reno rated 5.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 1996 by Harvard Business Review Press.
Add this copy of New and Improved: the Story of Mass Marketing in to cart. $2.09, fair condition, Sold by ThriftBooks-Dallas rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 1996 by Harvard Business Review Press.
Add this copy of New and Improved: the Story of Mass Marketing in to cart. $2.09, very good condition, Sold by ThriftBooks-Baltimore rated 4.0 out of 5 stars, ships from Halethorpe, MD, UNITED STATES, published 1996 by Harvard Business Review Press.
Add this copy of New and Improved: the Story of Mass Marketing in to cart. $2.13, good condition, Sold by Orion Tech rated 4.0 out of 5 stars, ships from Arlington, TX, UNITED STATES, published 1996 by Harvard Business School Pr.
Add this copy of New and Improved: the Story of Mass Marketing in to cart. $5.19, very good condition, Sold by HPB-Movies rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 1996 by Harvard Business School Pr.
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Very good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
Add this copy of New and Improved: the Story of Mass Marketing in to cart. $5.66, good condition, Sold by ThriftBooks-Dallas rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 1991 by Basic Books.
Add this copy of New and Improved: the Story of Mass Marketing in to cart. $5.66, good condition, Sold by ThriftBooks-Baltimore rated 4.0 out of 5 stars, ships from Halethorpe, MD, UNITED STATES, published 1991 by Basic Books.
Add this copy of New and Improved: the Story of Mass Marketing in to cart. $7.99, very good condition, Sold by HPB-Diamond rated 4.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 1991 by Basic Books.
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Seller's Description:
Very good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
Add this copy of New and Improved: the Story of Mass Marketing in to cart. $8.00, very good condition, Sold by P C Schmidt Bookseller rated 2.0 out of 5 stars, ships from Kettering, OH, UNITED STATES, published 1991 by Basic Books.
