This edition focuses on creating customer value by providing the understanding, skills, decision-making-tools and support material for marketing and non-marketing specialists. Features include: the impact of technology; the strategic marketing process; global perspectives; the increasing importance of services as products; up-to-date marketing plans as models for student study; and cases on companies and products such as Windows 95 and Nordstrom.
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This edition focuses on creating customer value by providing the understanding, skills, decision-making-tools and support material for marketing and non-marketing specialists. Features include: the impact of technology; the strategic marketing process; global perspectives; the increasing importance of services as products; up-to-date marketing plans as models for student study; and cases on companies and products such as Windows 95 and Nordstrom.
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Add this copy of Iso Standards for Geographic Information to cart. $44.61, good condition, Sold by HPB-Red rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2003 by Springer.
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Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!
Add this copy of Marketing to cart. $4.89, good condition, Sold by CatTale's Books & Gifts rated 5.0 out of 5 stars, ships from Brainerd, MN, UNITED STATES, published 2000 by Irwin McGraw-Hill.
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Good. G oversized hb in pictorial boards, no dj, some shelf wear to cover edges, spine ends and corners bumped, covers rubbed, text clean, 6th edition includes CD.
Add this copy of Marketing to cart. $5.29, good condition, Sold by HPB-Red rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2000 by McGraw Hill.
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Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!
Add this copy of Marketing (McGraw-Hill International Editions Series) to cart. $25.40, poor condition, Sold by Anybook rated 5.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 2000 by Mcgraw-Hill Inc., Us.
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This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 1650grams, ISBN: 9780071168304.
Add this copy of Marketing to cart. $47.05, good condition, Sold by Reliant Bookstore rated 5.0 out of 5 stars, ships from El Dorado, KS, UNITED STATES, published 2000 by Mcgraw-Hill College.
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This book is in good condition with very minimal damage. Pages may have minimal notes or highlighting. Cover image on the book may vary from photo. Ships out quickly in a secure plastic mailer.
Add this copy of Marketing-Sixth Edition *Includes Cd* to cart. $72.95, like new condition, Sold by RareNonFiction rated 5.0 out of 5 stars, ships from Ladysmith, BC, CANADA, published 2000 by Irwin/McGraw-Hill Ryerson.
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Fine. 0073656453. 736 pages. CD-ROM (included) highlights the key concepts in each chapter, as well as offering the whole book in a digital format. Clean, bright and unmarked. Very light wear. Lovely copy.; 4to-over 9¾"-12" tall; MARKETING BUSINESS ECONOMICS GENERAL Berkowitz, Eric N.; Et al Marketing-Sixth Edition 736 pages. CD-ROM (included) highlights the key concepts in each chapter, as well as offering the whole book in a digital format. Clean, bright and unmarked. Ve.
Add this copy of Marketing to cart. $3.51, good condition, Sold by More Than Words rated 4.0 out of 5 stars, ships from Waltham, MA, UNITED STATES, published 1999 by McGraw-Hill Companies .
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Good. . All orders guaranteed and ship within 24 hours. Your purchase supports More Than Words, a nonprofit job training program for youth, empowering youth to take charge of their lives by taking charge of a business.
Add this copy of Marketing to cart. $21.51, good condition, Sold by HPB-Red rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 1999 by McGraw-Hill College.
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Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!
Add this copy of Marketing to cart. $77.78, good condition, Sold by Phatpocket Limited rated 4.0 out of 5 stars, ships from Waltham Abbey, ESSEX, UNITED KINGDOM, published 1999 by McGraw-Hill Companies .
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Good. Ships from UK in 48 hours or less (usually same day). Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. 100% money back guarantee. We are a world class secondhand bookstore based in Hertfordshire, United Kingdom and specialize in high quality textbooks across an enormous variety of subjects. We aim to provide a vast range of textbooks, rare and collectible books at a great price. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. We provide a 100% money back guarantee and are dedicated to providing our customers with the highest standards of service in the bookselling industry.
Add this copy of Marketing to cart. $15.28, good condition, Sold by Wonder Book - Member ABAA/ILAB rated 5.0 out of 5 stars, ships from Frederick, MD, UNITED STATES, published 1994 by Irwin Professional Publishing.
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Good. Good condition. 4th edition. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains. NOT AVAILABLE FOR SHIPMENT OUTSIDE OF THE UNITED STATES.
